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要素品牌联合紧密度对联合后主品牌评价的影响研究
Release time:2021-09-28  Hits:

DOI number:10.19681/j.cnki.jcufe.2019.04.010
Affiliation of Author(s):经济管理学院
Funded by:国家自然科学基金项目
First Author:wangxiaozhen
Co-author:郑颖,施佳蓉,杨拴林
Indexed by:Journal paper
Document Code:5b5bb2947640ae1b017641780806096e
Volume:2019年04期:118-128,11
ISSN No.:1000-1549
Translation or Not:no
Date of Publication:2019-04-15