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Paper Publications

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Impact of virtual reality immersion on customer experience: moderating effect of cross-sensory compensation and social interaction

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DOI number:10.1108/APJML-11-2022-0920

Affiliation of Author(s):经济管理学院

Funded by:国家社科基金项目

First Author:mouyupeng

Co-author:Fan, Jiao,dingzhihua,Khan, Inayat

Indexed by:Journal paper

Document Code:5b5bb2948c056d15018c390828233931

Volume:卷: 36期: 1页: 26-47

ISSN No.:1355-5855

Translation or Not:no

Date of Publication:2024-01-09